I admit it. I’m an Internet shopaholic. This is not necessarily a good thing. Especially when it comes to buying clothes–it’s all too easy. There’s a reason why Ebay weighs in as the most highly trafficked website in the world. (I actually consider it a woman’s equivalent to Internet porn, but I digress). My point is, if you’re gonna go there, you may as well link your shopping experience to bettering the world. At the new online boutique DesignerLaundry.com, they’ve managed to combine selling hot designer clothing with giving back. And they’re definitely on to something.
At first glance DesignerLaundry.com looks similar to Bluefly, but with more panache. The designers in their wide rerpetoir-Malandrino, Rick Owens, Marni, Yohji Yammamoto and Comme Des Garcons (too name a few) are edgier than what you’ll find while cruising the everyday Shopbops and Yoox’s of the net. Their prices? Surprisingly affordable. I picked up a Catherine Malandrino silk chiffon sundress as seen on Elizabeth Hurley according to their blog for $175.00. This is about 30% cheaper than prices published everywhere on line. Including Ebay.
Beyond offering edgey designer clothing at affordable prices, DesignerLaundry gives the everyday shopper the chance feel to and look a like a rock star. Literally. Their CEO, a 15-year vet of the entertainment biz, has been utilizing his celebrity connections to stock his shop. So for a few extra bucks shoppers can seize the opportunity to pick up or Nicolette Sheridan’s “red-carpet-worn” Calvin Klein Collection gown , or Lindsay Lohan’s “well-loved” Chanel blazer or Angelina Jolie’s “mint” leather bomber rumored to be the genuine McCoy from Mr. and Mrs. Smith.
Perhaps the most admirable twist that sets DesignerLaundry apart from the increasingly crowded e-commerce space, is that they’re actually working to make a positive difference in the world. Currently 40% of their proceeds from the sale of celebrity-worn items are donated to charities such as The American Cancer Society, The Fisher Center for Alzheimer’s Research and Musicians on Call (to name a few). They call it “Fashion for the Greater Good.”
I call it *fab.*
*Hot Tip* Shop DesignerLaundry.com and use the code CASHIONISTA at check out to receive 10% off your total purchase.
